Sales, Business Development, and Marketing Manager
Millcreek Gardens LLC
January 11, 2018
Full Time - Experienced
4 Year Degree
Millcreek Gardens is seeking a motivated and energetic self-starter with experience in selling live plants to fill our need for a Sales, Business Development, and Marketing Manager. Candidates must exhibit stellar communication and relationship-building abilities, as well as excellent attention to detail and follow-up. A Horticulture degree is not required; however, plant knowledge is essential.
Manage existing and develop new client relationships to ensure Millcreek maximizes business opportunities.
Identify new market segments and develop sales strategies to penetrate such markets.
Plan and implement sales strategies and tactics to meet required annual sales growth by visiting customers, regularly communicating with customers, and leading product demonstrations.
Assist customers in making buying decisions.
Actively pursue Custom Grow contracts and manage all related communications with customer and staff.
Manage all aspects and communications in providing Quotes to customers.
Encourage current and potential customers to visit our nursery by inviting, organizing, and leading tours of our growing facility.
Represent Millcreek at trade shows, and manage Trade Show participation and logistics. This includes securing booth contracts, booth setup/teardown, booth design, plant material, and staffing, etc.
Create and oversee customer touch-point process.
Manage seasonal events including our annual Open House, Association Meetings, Millcreek seminars, etc. Provide hospitality by hosting and coordinating various group visit experiences.
Support annual Sales and Business Development Budget Process.
Integrate with our Marketing team to implement marketing plans that drive business development and sales efforts.
Continuously research the industry to stay abreast of trends and market changes affecting our business.
Assist in various activities including creation of content for our weekly Availability newsletter, our social media channels including Pinterest, Facebook, and Instagram.
Assist in production of our printed catalog to include content development, production, and distribution to customers.
Assist with development of Customer Satisfaction Survey as well as analyze results and lead follow-up communications with customers.
Bachelor’s degree in Horticulture, Business Administration, or Marketing
Minimum of 2 years sales experience
Availability for daytime and limited overnight travel required
Additional Salary Information: Benefits package including: base salary with commission program, Paid Time Away benefits including Vacation, PTO, and Holidays, option to participate in company insurance programs, option to participate in company retirement program with employer match.
Millcreek Gardens LLC was established in 1978 by Ohio State University graduates George and Lynda Pealer. The nursery began as a woody ornamental and perennial flower nursery, but by 1982, the woody plants were discontinued in favor of herb plants, in which Lynda had a strong interest. Today, our nursery specializes in herbaceous perennials, herbs, ferns, ornamental grasses, vines, annuals and suc...culents grown in containers. The Fall of 2017 brought the return of woody ornamentals as we added a line of 3.0 Gallon Proven Winner flowering shrubs to our portfolio. We sell finished “retail ready” plants on a wholesale basis to independent garden centers, landscape contractors, farm markets, and municipalities within a 250-mile radius of Columbus, Ohio.
Our team works hard every day to carry out our mission “To Grow High Quality Plants, People, and Relationships” and grow the highest quality herbaceous plants for our customers.
We produce over one million finished plants annually in facilities that include over 90 greenhouses covering nearly 200,000 square feet. In addition, our central conservatory area houses our Propagation Department that produces 500,000 starter plants per year. We are also equipped with a 3,200 square foot automated Production Facility with two transplanting lines to maximize efficiency in our plant production.