Access Intelligence is seeking an Assistant Marketing Manager to join our Brand Activation team based in our Norwalk, CT office. Our core brands include Event Marketer, Chief Marketer, LeadsCon and MultiChannel Merchant. We are recognized as the leading global resource on experiential and promotional marketing, customer acquisition, lead generation, and ecommerce operations. Our audiences consist of Fortune 1000 executives and our portfolio includes magazines, web sites, digital products, virtual events, and global conferences and awards programs. The Assistant Marketing Manager will work directly with the Group Marketing Director to develop strategic marketing campaigns across all products to drive engagement and bottom line revenue. PRINCIPLE RESPONSIBILITIES INCLUDE: Collaborate with the Group Marketing Director to develop strategic multi-channel marketing campaigns Oversee execution of campaigns and report on performance analysis Optimize websites for conversion and search results Create and manage registration pages for events, awards and lead generation programs Direct production of creative assets from print ads to banner ads and websites Project manage production of onsite event materials Source and manage vendors and partners used to optimize campaign performance Provide high level client support POSITION REQUIREMENTS: 3-5 years event marketing or related experience Ability to work in a fast-paced environment Skills in WordPress, Google AdWords, and Google Analytics Knowledge of Salesforce or similar CMS Experience with email deployment systems Ability to effectively work with multiple departments including design, production, IT and email operations Experience with virtual event and webinar promotion a plus Knowledge of Adobe CS and event registration systems a plus
About Access Intelligence
ACCESS INTELLIGENCE is a leading worldwide information and marketing company that provides unparalleled business intelligence and integrated marketing solutions in nearly a dozen global market sectors. With a customer-centric culture dedicated to editorial excellence and marketing integrity, Access Intelligence serves business professionals worldwide with a portfolio of products, including events, e-letters, data and digital products, e-learning, magazines and e-media solutions. We deliver insight and intelligence when, how and where our customers want it in major market areas.