Job Code: 4902Job Grade: KStanford Graduate School of Business Residing in Silicon Valley, the heart of innovation, Stanford GSB has built a global reputation based on its immersive and innovative management programs. We provide students a transformative leadership experience, push the boundaries of knowledge with faculty research, and offer a portfolio of entrepreneurial and non-degree programs that deliver global impact like no other. We strive to change lives, change organizations, and change the world.
The Marketing and Communications department of Stanford GSB seeks an Associate Director of Marketing. The purpose of this full-time position is to lead a three person team of Marketing Managers that strategically manage the marketing of non-degree programs at the GSB. This role will also manage the marketing for a program as well as manager duties.
Under the guidance of the Director of Demand Generation, this role works on the development and implementation of marketing activities, enabling programs, services, events and/or products to meet organizational objectives. Drives cross-functional collaboration across the organization. Selects, develops and evaluates a team of staff, as well as the management of outside vendors, to ensure effective operation. This role will manage organizational alignment with the program departments helping to define roles and responsibilities, process, partnership agreements and improve communication and trust. The role will work to standardize marketing approaches across programs to better scale work of marketing leads while achieving strong enrollment results. The role will also be responsible for building a positive team culture and morale within the marketing lead team.
Do you have strong management, organizational, communication skills and a keen focus on results? If so, come join us. Your primary responsibilities include:
Develop and execute marketing strategies and marketing plans/programs to meet departmental and/or organizational objectives.
Manage the execution of communication and brand strategy for multiple programs incorporating appropriate channels (i.e., web presence, digital and print).
Oversee market research and analysis. Use the results to inform decisions regarding strategic marketing direction, product segmentation and customer targeting.
Assess market opportunities and track market trends. Implement marketing improvements based on findings.
Foster partnerships with other school, department, product, service, program, event and/or channel managers.
Responsibility for staff including the recruitment, management, development, and retention of staff.
Set budget, goals, and objectives in alignment with organizational goals.
Oversee event management as needed to support marketing objectives.
Manage vendor relationships.
Other duties may also be assigned
To be successful in this position, you will bring:
Bachelor's degree and eight years of relevant experience; or a combination of education and relevant experience.
Demonstrated marketing management skills and the ability to work effectively with decision-makers across many levels of an organization.
Extensive knowledge of strategic analysis, customer segmentation strategies and business and marketing planning.
Highly detail oriented with strong ability to understand constituent needs and lead teams toward a common goal.
Strategic thinking and leadership skills.
Proven track record with branding, integrated marketing strategy, messaging and positioning.
Excellent project manager with the ability to manage multiple projects simultaneously.
Excellent written and oral communication skills.
Demonstrated experience presenting to senior management.
Ability to motivate, develop and train staff.
Prior experience in planning and managing budgets.
Why Stanford is for You Stanford's dedicated 16,000 staff come from diverse educational and career backgrounds. We are a collaborative environment that thrives on innovation and continuous improvement. At Stanford, we seek talent committed to excellence, driven to impact the future of our legacy, and improve lives on a global sphere. We provide competitive salaries, excellent health care and retirement plans, and a generous vacation policy, including additional time off during our winter closure. Our generous perks align with what matters to you:
Freedom to grow. Take advantage of career development programs, tuition reimbursement, or audit a course. Join a Ted Talk, film screening, or listen to a renowned author or leader discuss global issues.
A caring culture. We understand the importance of your personal and family time and provide you access to wellness programs, child-care resources, parent education and consultation, elder care and caregiving support.
A healthier you. We make wellness a priority by providing access to world-class exercise facilities. Climb our rock wall, or participate in one of hundreds of health or fitness classes.
Discovery and fun. Visit campus gardens, trails, and museums.
Enviable resources. We offer free commuter programs and ridesharing incentives. Enjoy discounts for computers, cell phones, recreation, travel, entertainment, and more!
We pride ourselves in being a culture that encourages and empowers you. How to Apply We invite you to apply for this position by clicking on the Apply for Job button. To be considered, please submit a cover letter and resume along with your online application. Your one-page cover letter should briefly describe your background in customer service and provide examples of your experience with attention to detail, responsiveness, and decision-making.
Location: Graduate School of Business, California, United States Schedule: Classification Level:
Stanford is an equal opportunity employer and all qualified applicants will receive consideration without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, veteran status, or any other characteristic protected by law.
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Located between San Francisco and San Jose in the heart of Silicon Valley, Stanford University is recognized as one of the world's leading research and teaching institutions. Leland and Jane Stanford founded the University to "promote the public welfare by exercising an influence on behalf of humanity and civilization." Stanford opened its doors in 1891, and more than a century later, it remains dedicated to finding solutions to the great challenges of the day and to preparing students for leadership in a complex world. The University's thriving diverse community is comprised of nearly 7000 undergraduate students, 9000 graduate students, 2000 faculty members, 1900 postdoctoral scholars, and over 11,000 academic and administrative staff in seven schools including several interdisciplinary research centers and institutes. The campus spreads over 8000 contiguous acres and nearly all undergraduates live on campus. Stanford offers bachelor's and master's degrees in addition to doctoral degrees (PhD, MD, DMA and JD) plus a number of professional and continuing education programs and certifications. More at http://facts.stanford.edu and http://www.stanford.edu.Stanford University is an eq...ual opportunity employer and is committed to increasing the diversity of its faculty. It welcomes nominations of and applications from women, members of minority groups, protected veterans and individuals with disabilities, as well as from others who would bring additional dimensions to the university’s research, teaching and clinical missions.